Week five of my internship was very exciting for me. I was invited to join a meeting call to discuss the marketing plan for my favorite artist, Jason Isbell. I have attended one of our artist meetings before and the last call I attended, was between the artist’s team and our team discussing new music and how we could market it. I expected this meeting to be the same, but to my surprise when I joined the call, Jason was there in the Thirty Tigers office with lots of our team members. I had no idea Jason was going to be there because usually, artists do not usually make appearances. The meeting lasted about two hours and not only was it super fun to listen to, but it was also educational. I got another insider’s look at what goes into an album release cycle and all the ideas and concepts that get thrown around and what sticks and what ends up working. I can’t discuss most of the contents of the call, but I can say that we discussed Jason’s new record that comes out in June. I find it so fascinating to see what goes behind the scenes of records, I never knew how much thought goes into things like teaming up with companies for variants, in-store advertising, social media ad plans, and more. It takes a big group to promote music and get it to the listener and I am learning more about how that process is done.<\/p>\n","protected":false},"excerpt":{"rendered":"
Week five of my internship was very exciting for me. I was invited to join a meeting call to discuss the marketing plan for my favorite artist, Jason Isbell. I have attended one of our artist meetings before and the last call I attended, was between the artist’s team and our team discussing new music … Continue reading Internship week 5: Dream conference call<\/span>