{"id":2555,"date":"2025-05-04T20:26:49","date_gmt":"2025-05-05T00:26:49","guid":{"rendered":"https:\/\/www2.stetson.edu\/creative-arts-internships\/?p=2555"},"modified":"2025-05-04T20:26:49","modified_gmt":"2025-05-05T00:26:49","slug":"week-9-my-two-favorite-things-came-together-brasa-marketing","status":"publish","type":"post","link":"https:\/\/www2.stetson.edu\/creative-arts-internships\/week-9-my-two-favorite-things-came-together-brasa-marketing\/","title":{"rendered":"Week 9: My Two Favorite Things Came Together \u2014 BRASA + Marketing"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-1024x683.jpg\" alt=\"\" class=\"wp-image-2556\" srcset=\"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-1024x683.jpg 1024w, https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-300x200.jpg 300w, https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-768x512.jpg 768w, https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-1536x1024.jpg 1536w, https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-content\/uploads\/2025\/05\/IMG_1768-1-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>During Week 9 of my internship, I had the opportunity to combine two of my biggest passions: BRASA and marketing. I was invited to do an Instagram takeover for the Stetson University account, covering a special trip I organized for BRASA to attend <em>BRASA Connect<\/em> at the University of South Florida (USF) in Tampa.<\/p>\n\n\n\n<p>As the president of BRASA at Stetson, it was a pleasure to highlight moments from our trip and share them with the broader Stetson community. On top of that, Cory asked me to capture some photos to be featured in the <strong>Belonging Newsletter<\/strong>, which made the experience even more meaningful!<\/p>\n\n\n\n<p>I planned the Instagram takeover to be dynamic, concise, and full of personality. My goal was to feature as many of our members\u2019 faces as possible\u2014not just images of speakers or crowded auditoriums. I wanted to showcase the people behind the club: our board and members who make BRASA what it is.<\/p>\n\n\n\n<p>Here\u2019s how I structured the takeover:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>I kicked things off with an intro video, inviting viewers to spend the day with us and follow along with the takeover.<\/li>\n\n\n\n<li>I then shared a recap of the day\u2019s top speakers in a single story, offering a short description of each presentation.<\/li>\n\n\n\n<li>Next, I captured our lunch moment together as a team\u2014one of the highlights of the day.<\/li>\n\n\n\n<li>I followed it up with a short interview with one of our members, asking how they felt about the experience.<\/li>\n\n\n\n<li>Finally, I shared a very special moment when we were called on stage to receive recognition for our chapter.<\/li>\n<\/ul>\n\n\n\n<p>This internship has been helping me grow so much, especially when it comes to content creation and storytelling. I\u2019m learning that it&#8217;s not about how many posts you create, but the quality of each piece and how it emotionally connects with the audience. Including the faces and voices of our members makes the content more human, more relatable\u2014and as a result, more engaging. People are more likely to pause and watch when they feel a real connection.<\/p>\n\n\n\n<p>I\u2019m proud of how much I\u2019ve improved in creating content that people don\u2019t just scroll past. With every project, I\u2019m learning how to tell better stories, be more intentional with my messaging, and ultimately make content that resonates. This week was a great example of that growth\u2014and I\u2019m excited for what\u2019s next.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>During Week 9 of my internship, I had the opportunity to combine two of my biggest passions: BRASA and marketing. I was invited to do an Instagram takeover for the Stetson University account, covering a special trip I organized for BRASA to attend BRASA Connect at the University of South Florida (USF) in Tampa. As &hellip; <a href=\"https:\/\/www2.stetson.edu\/creative-arts-internships\/week-9-my-two-favorite-things-came-together-brasa-marketing\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Week 9: My Two Favorite Things Came Together \u2014 BRASA + Marketing<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":101058,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2555","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/users\/101058"}],"replies":[{"embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/comments?post=2555"}],"version-history":[{"count":1,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2555\/revisions"}],"predecessor-version":[{"id":2557,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2555\/revisions\/2557"}],"wp:attachment":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/media?parent=2555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/categories?post=2555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/tags?post=2555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}