{"id":2750,"date":"2025-07-29T17:28:11","date_gmt":"2025-07-29T21:28:11","guid":{"rendered":"https:\/\/www2.stetson.edu\/creative-arts-internships\/?p=2750"},"modified":"2025-07-29T17:54:27","modified_gmt":"2025-07-29T21:54:27","slug":"week-7-coach","status":"publish","type":"post","link":"https:\/\/www2.stetson.edu\/creative-arts-internships\/week-7-coach\/","title":{"rendered":"Week 7 – COACH"},"content":{"rendered":"\n

During Week 7 of the internship, we had a call with a group of leaders from COACH who are part of a program called ACT \u2014 an elite initiative for store and general managers. We learned about the structure of the program, who participates, how it\u2019s implemented, and the results it generates. The ACT program includes top-performing store managers from across the U.S., and each participant is challenged to develop a year-long project focused on analyzing different teams and stores at COACH. The goal is to create a plan that helps them grow as leaders, and also support the development of others through mentorship.<\/p>\n\n\n\n

Throughout this internship, I\u2019ve already learned a lot about leadership. But this conversation helped me understand the more technical side of it: how to approach colleagues, how to inspire rather than give orders, how to communicate clearly and meaningfully, how to set goals, and how to navigate difficult conversations \u2014 whether it\u2019s about performance, expectations, or customer interactions. It was incredibly valuable to gain practical strategies that go beyond theory. Sometimes people assume being a leader is just about directing others, but I\u2019m learning that real leadership is about guidance, connection, and setting an example.<\/p>\n\n\n

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Later in the week, we visited the COACH retail store at the Mall at Millenia to observe their daily operations, customer experience, business performance, and visual merchandising. It was both insightful and engaging \u2014 and admittedly a bit challenging because I wanted every single bag in the store (so yes, I also had to practice self-control! kkkkkkk).<\/p>\n\n\n\n

We reviewed their KPIs and compared them to outlet store performance. For instance, the total weekly sales volume in retail is often what outlets can achieve in just a few hours. However, the retail customer experience is elevated. Thanks to the calmer environment, retail teams can fully implement the COACH service approach: Connect, Build, Close, and Continue. It was interesting to compare both segments and see how they complement each other \u2014 outlets drive business volume, while retail stores sustain the brand identity and deepen customer relationships.<\/strong><\/p>\n\n\n\n

We were also introduced to a new project this week: a business performance presentation to Glenn King, Divisional Vice President. Interns are pairing up \u2014 I\u2019ll be working with Marlo since we\u2019re placed at the same location \u2014 to analyze our store\u2019s business dashboard and present KPIs, customer demographics, product performance, and business insights. It mirrors the presentations store managers deliver to COACH leadership, and it\u2019s an opportunity for us to train and develop our technical and analytical skills.<\/p>\n\n\n\n

Although it\u2019s a bit overwhelming considering our final project presentation is scheduled for August 5 and this one is on August 8, I\u2019m genuinely excited. It\u2019s another opportunity to apply what I\u2019ve learned, showcase my skills, and gain a deeper understanding of the business. As a Digital Arts major with a strong interest in marketing, I really value experiences like this \u2014 especially since I don\u2019t always get this level of business exposure through my marketing minor. I\u2019m embracing every learning opportunity and challenge with enthusiasm.<\/p>\n","protected":false},"excerpt":{"rendered":"

During Week 7 of the internship, we had a call with a group of leaders from COACH who are part of a program called ACT \u2014 an elite initiative for store and general managers. We learned about the structure of the program, who participates, how it\u2019s implemented, and the results it generates. The ACT program … Continue reading Week 7 – COACH<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":101058,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2750","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/users\/101058"}],"replies":[{"embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/comments?post=2750"}],"version-history":[{"count":2,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2750\/revisions"}],"predecessor-version":[{"id":2761,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/posts\/2750\/revisions\/2761"}],"wp:attachment":[{"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/media?parent=2750"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/categories?post=2750"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www2.stetson.edu\/creative-arts-internships\/wp-json\/wp\/v2\/tags?post=2750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}