Shasta Ford graduated in 2015 from Stetson University with a major in Digital Arts. We recently asked her to share some of the exciting things she has been doing for our profile series.
Q: What did you do after graduation and what are you doing now?
After graduating in 2015, I enrolled in the Savannah College of Art and Design’s Film and Television graduate program.
During my time at SCAD I produced and edited a live-audience sitcom that went on to win a 2017 College Television Award from the Television Academy Foundation. I also won a student Emmy® for my documentary Spring State and an honorable mention for another one of my films, Vinyl Revival, at the 2017 Student Production Awards, presented by the Southeast Emmy® Chapter.
Since then I have worked as a Media Manager in Pyeongchang, South Korea for NBC Sports coverage of the 2018 Winter Olympics, and as a Lead Editor for a marketing agency that has done work with companies like Forbes Books.
Currently, I am based in Savannah, GA as a freelance editor, and am looking at starting my own business.
Q: Did you ever see yourself doing what you are doing now when you took your first Creative Arts course @Stetson?
Yes, and no. There were definite goals that I had set for myself and goals that I have accomplished. But I didn’t know the path that would lead me to where I am at now, and the things I got to experience along the way.
Q: What advice do you have for someone taking their first course right now?
There is a lot to learn and experience while studying at Stetson, and a ton of great resources and professors. Take advantage of the tools and opportunities that are provided. Explore, experiment, be creative, and be yourself.
Don’t be afraid to push the boundaries of what you can do, whether that’s in filmmaking, graphic design, interactivity or any path you are on and passionate about. Try something new.
Q: What’s the best thing you learned studying Creative Arts @ Stetson?
The greatest thing I learned during my time at Stetson, was how to be versatile. Before I came to Stetson I was very set on only working with video.
The Digital Arts program at Stetson gave me such a broad range of skills that I still use today. Instead of simply knowing my way around a video camera or editing program, I learned the basics of graphic and web design, interactivity, and photography.
Recently I have actually started to dabble back into AR, interactivity, and have busted out my Arduinos, to explore and experiment with different modes of filmmaking.
These are all skills that have helped me immensely in everything I do, whether it’s designing a website or a poster, I have consistently reached back into the pocket from my time at Stetson.
Learn more about Shasta Ford at the following links: