CEOs spurn Trump and his allies: How big a blow?

By Laurent Belsie
The Christian Science Monitor
Jan. 15, 2021

Excerpt

The operations of the privately owned Trump Organization are so opaque that it’s hard to tell how meaningful these losses are. What is clear is that the Trump brand has taken a big hit because of the Capitol riot. From the pandemic to his controversial presidency and reported large business debts, the risks to the Trump corporate empire are significant. 

“What may be disastrous for Trump is being seen as a failed businessman and being seen as a dishonest businessman,” says Ciara Torres-Spelliscy, a fellow at New York University’s Brennan Center for Justice and author of the 2019 book “Political Brands,” which examines the 2016 election.

This article was originally published on The Christian Science Monitor website on Jan. 15, 2021, with the headline, “CEOs spurn Trump and his allies: How big a blow?