The past week and a half have been calmer than the previous weeks. Our CEO has been out of the office for nearly two weeks now, visiting top florists in Greece, and now in Washington, DC for the Congressional Actions Days. 

With that being said, a lot of prep work goes into her being out of office. I had to create drive folders for each event/conference she attended. I pre-planned several captions and had outlines of what we would post after each event.  

These past few days have entailed lots of Support calls with new customers that have joined via March conferences, many blog writeups (social media tips and tricks, webinar recaps, masterclass recaps, etc), lots of graphics created for the blogs, meetings with the team, and a few more fun reels than what we usually do! My favorite blog to create this month was from complete scratch and entailed researching all about social media in the floral/horticulture industry. And as someone who also works a lot with different social media platforms – I found it to be extremely useful to be assigned this blog.

Additionally this week, I was asked to design a new banner for our table when we got to Career Expos at Universities. This was a rather daunting task, as it’s the main centerpiece that people will see when approaching the table. I created several drafts, before sending them off for first approvals. My first drafts were highly praised and just critiqued with finding a more gender-neutral color scheme. My final draft was approved today, and will now be sent off to be printed! It’s one thing to create graphics for the website, social media, and even blogs, however, to be able to see physical designs come to life always boosts your confidence a little more than usual!