Starting the digital/social marketing internship at Surgical Direct this fall was not very unfamiliar. I worked as an intern for this company over this past summer but in a different intern position (photography intern). Yes, these responsibilities are quite different from the last intern position, but the staff, with the addition of a few new members, and the areas where I work in the building are overall the same. On the first day of my internship (Sep. 6) my supervisor gave me a variety of login information to the different programs and methods of communication we use. I was given an intern email account (outlook), an intern canvas account to work and create content under, an intern Asana account to review my tasks and lastly, access to the company’s social media accounts so that as I create content, I can schedule and post it. My responsibilities as a digital marketing intern for Surgical Direct are developing content ideas and launching new campaigns, creating social media posts and content for the calendar year, designing flyers of good quality and developing strategies for growth on social media platforms (Facebook, LinkedIn). I work directly with my supervisor (Director of Marketing), so it is very uncommon for there to be any barriers with communication and/or asking questions. We meet one to two times a week to go over my completed task and to talk about future tasks, goals and deadlines.
What I think I have appreciated most so far during this internship with Surgical Direct (and even the last intern position) is that I don’t feel micromanaged and oftentimes I’m able to solve problems myself. I quickly realized a lot of “problems” can be resolved quickly or with a simple trick, when I pause and think back to my training and to the tools given to me. Sure, there are times where I seek help if it is something out of my control or something that I don’t know how to do/fix, which in those cases, I resolve those issues alongside my supervisor.